BMW CEO Norbert Reithofer recently stated that the 2013 BMW i3 would cost less than a BMW 5 series sedan. While that may not be earth shattering news, it does give us a pretty good idea where the i3 will be positioned price wise. List price for a new 528i is currently about $45,000 so my thoughts that the i3 would be somewhere between the $35,000 price that
Car & Driver recently reported the i3 would cost and the rumors that it would be in the low to mid 40's seem to be right on target.
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At this point I'm going to guess a starting list price of $42,500. If you qualify for the $7,500 federal tax incentive (and if it's still there in 2013!) then you could drive away in your new i3 for around $35,000 to $38,000 depending on how well appointed you want it. I think that a pretty fair price for a car that has the kind of cutting edge technology the i3 is going to have.
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